How to Trade “Value” Through Bookie-Free Betting

How to Trade “Value” Through Bookie-Free Betting

The rise of the internet means bigger and better value for investors like you, with online bookmakers extending the range of opportunities and outcomes you can back. But even they are now under threat from the greatest change to the bookies’ betting monopoly for over 20 years.

A new dawn arrived in 2000 when matched-betting internet sites Betfair and Flutter launched amid a blaze of publicity. Matched – or person-to-person – betting provides the framework for individuals to bet against each other in a structured, financially secure and convenient way.

Matched betting delivers your chance to play bookmaker yourself, setting and taking advantage of odds that have been created as a result of other backers’ opinions.

You can dismiss all possibility of losing money

At first, Flutter.com attracted all the attention, as a result of its enormous marketing budget. But Betfair.com attracted all the punters because of its effectiveness as a viable betting exchange. Flutter has now been rolled into Betfair – and many recent newcomers, such as Play121, Play2match and Betswap – have either been forced out of the market, or kept a low profile compared with this bookie-free giant. Betfair’s cash turnover can be huge. They handled 20 million pounds on the French Open tennis championships in 2002.

Matched-betting sites are a breath of fresh air in the odds market, creating real competition for the first time ever. Now you can double or even treble your income from certain results, by offering your own odds on players or teams you feel are bad value.

This system also offers an excellent “hedging” facility. If you hold a long-shot investment on a player at 6-1, and that player’s price falls to 2-1 as he progresses through a tournament, you only have to offer 9-4 on a matched-betting site to see your offer snatched up, cover your stake whatever the outcome, but enjoy almost 4-1 returns if your original opinion comes good.

The Advantages to Shrewd Investors Like You are Enormous

Rest assured. Although you are exchanging odds and money with faceless and unknown investors – perhaps on the other side of the world – these sites offer absolute security and safety. There is no possibility that you will not receive the money you are due.

Before an investor can make an offer, he or she must deposit the amount that they stand to lose with the site operators. That money is then sent by the company to the winner when the event is decided.

How to Profit as a Matched-Betting Bookmaker

If Lennox Lewis is being offered at 1-2 in a fight against Mike Tyson, and you want to back him at a better price, you can ask for whatever odds you want – say 4-6. Conversely, if you believe Lewis will lose, you can offer better than the market price to attract investors who favour him, in the hope your offer will be matched.

By offering better odds than a traditional bookie, you are almost certain to get matched. If you’re looking to back an outcome at better-than-traditional market prices, there is also a good chance that another private investor will match your request. Sounds too good to be true?

In a recent football match, West Ham took on Chelsea in a league game. West Ham were best priced in the Racing Post at 7-5 (i.e. you had to invest £1 to receive £1.40 profit). Chelsea were 7-4 (£1 to earn £1.75 profit), and the draw was 9-4 (you’d have had to give a bookmaker £1 to earn £2.25 back on top of your stake).

Compare these prices with those on offer at  http://www.betfair.com/, the biggest and the best of the internet matched-betting sites.

.................Racing Post................Betfair
West Ham to win.....1.4-1....................1.85-1
Chelsea.............1.75-1...................1.9
Draw................2.25.....................2.5

These were the odds actually available – it may have been possible to get even better if you’d tried! This event has been chosen at random, simply to illustrate how removing traditional bookmakers from the equation can boost your value investments significantly.

As more and more speculators realise the value potential in this new arena for sporting investment, it’s set to expand very quickly. A useful free update service is available from subscriptions@bookiefreebetting.com if you want to stay up to date with developments in this fast-growing new arena. It wouldn’t be surprising to see the matched-betting websites quadruple their turnover in the next 12 months. Watch it closely.

How to Use http://web.archive.org/web/20090312203614/http://www.betfair.com/

This is the most user-friendly of all the matched-betting sites. The site’s financial transparency is refreshing and revealing. Betfair have already achieved turnover of £10m per week – far better than many traditional bookies. And although the figures might keep the owners in champagne and cigars, the real benefit is to backers.

* ‘Best-price match’ means that whatever price investors try to take, they will always be matched by the best price available at the time.

* ‘Partial match’ means that if an individual offers 2-1 for £100, another individual can match as much of the 2-1 as he chooses.

* You can see prices changing in real time on any particular event. Betfair have recently introduced a form of spread betting as well as line (or handicap) betting, adding to the usefulness of this excellent site. None of the other matched-betting sites currently offers this facility.

On the Betfair site click on the event concerned in the left-hand menu – say, for example, a football match. Then either click on ‘Available To Lay’ or ‘Available to Back’. A range of prices and amounts is presented with the best prices situated nearest the centre of your screen. Then choose to take the best available prices by clicking on them, or enter a new price at which you would like to be matched.

NB: Betfair’s commission is 5% of winnings

How to Trade “Value” Through Bookie-Free Betting

The rise of the internet means bigger and better value for investors like you, with online bookmakers extending the range of opportunities and outcomes you can back. But even they are now under threat from the greatest change to the bookies’ betting monopoly for over 20 years.

A new dawn arrived in 2000 when matched-betting internet sites Betfair and Flutter launched amid a blaze of publicity. Matched – or person-to-person – betting provides the framework for individuals to bet against each other in a structured, financially secure and convenient way.

Matched betting delivers your chance to play bookmaker yourself, setting and taking advantage of odds that have been created as a result of other backers’ opinions.

You can dismiss all possibility of losing money

At first, Flutter.com attracted all the attention, as a result of its enormous marketing budget. But Betfair.com attracted all the punters because of its effectiveness as a viable betting exchange. Flutter has now been rolled into Betfair – and many recent newcomers, such as Play121, Play2match and Betswap – have either been forced out of the market, or kept a low profile compared with this bookie-free giant. Betfair’s cash turnover can be huge. They handled 20 million pounds on the French Open tennis championships in 2002.

Matched-betting sites are a breath of fresh air in the odds market, creating real competition for the first time ever. Now you can double or even treble your income from certain results, by offering your own odds on players or teams you feel are bad value.

This system also offers an excellent “hedging” facility. If you hold a long-shot investment on a player at 6-1, and that player’s price falls to 2-1 as he progresses through a tournament, you only have to offer 9-4 on a matched-betting site to see your offer snatched up, cover your stake whatever the outcome, but enjoy almost 4-1 returns if your original opinion comes good.

The Advantages to Shrewd Investors Like You are Enormous

Rest assured. Although you are exchanging odds and money with faceless and unknown investors – perhaps on the other side of the world – these sites offer absolute security and safety. There is no possibility that you will not receive the money you are due.

Before an investor can make an offer, he or she must deposit the amount that they stand to lose with the site operators. That money is then sent by the company to the winner when the event is decided.

How to Profit as a Matched-Betting Bookmaker

If Lennox Lewis is being offered at 1-2 in a fight against Mike Tyson, and you want to back him at a better price, you can ask for whatever odds you want – say 4-6. Conversely, if you believe Lewis will lose, you can offer better than the market price to attract investors who favour him, in the hope your offer will be matched.

By offering better odds than a traditional bookie, you are almost certain to get matched. If you’re looking to back an outcome at better-than-traditional market prices, there is also a good chance that another private investor will match your request. Sounds too good to be true?

In a recent football match, West Ham took on Chelsea in a league game. West Ham were best priced in the Racing Post at 7-5 (i.e. you had to invest £1 to receive £1.40 profit). Chelsea were 7-4 (£1 to earn £1.75 profit), and the draw was 9-4 (you’d have had to give a bookmaker £1 to earn £2.25 back on top of your stake).

Compare these prices with those on offer at  http://www.betfair.com/, the biggest and the best of the internet matched-betting sites.

.................Racing Post................Betfair
West Ham to win.....1.4-1....................1.85-1
Chelsea.............1.75-1...................1.9
Draw................2.25.....................2.5

These were the odds actually available – it may have been possible to get even better if you’d tried! This event has been chosen at random, simply to illustrate how removing traditional bookmakers from the equation can boost your value investments significantly.

As more and more speculators realise the value potential in this new arena for sporting investment, it’s set to expand very quickly. A useful free update service is available from subscriptions@bookiefreebetting.com if you want to stay up to date with developments in this fast-growing new arena. It wouldn’t be surprising to see the matched-betting websites quadruple their turnover in the next 12 months. Watch it closely.

How to Use http://web.archive.org/web/20090312203614/http://www.betfair.com/

This is the most user-friendly of all the matched-betting sites. The site’s financial transparency is refreshing and revealing. Betfair have already achieved turnover of £10m per week – far better than many traditional bookies. And although the figures might keep the owners in champagne and cigars, the real benefit is to backers.

* ‘Best-price match’ means that whatever price investors try to take, they will always be matched by the best price available at the time.

* ‘Partial match’ means that if an individual offers 2-1 for £100, another individual can match as much of the 2-1 as he chooses.

* You can see prices changing in real time on any particular event. Betfair have recently introduced a form of spread betting as well as line (or handicap) betting, adding to the usefulness of this excellent site. None of the other matched-betting sites currently offers this facility.

On the Betfair site click on the event concerned in the left-hand menu – say, for example, a football match. Then either click on ‘Available To Lay’ or ‘Available to Back’. A range of prices and amounts is presented with the best prices situated nearest the centre of your screen. Then choose to take the best available prices by clicking on them, or enter a new price at which you would like to be matched.

NB: Betfair’s commission is 5% of winnings

How to trade value